X-Rite Adds to Color Measurement Line

GRAND RAPIDS, MI | X-Rite, a global supplier of color science and technology, and its subsidiary Pantone, report the X-Rite eXact Xp, a new option in the company’s eXact spectrophotometer platform.

The eXact Xp hand-held device is designed to help package printers and converters more accurately measure color on a variety of flexible film materials, including lamination materials and base structures. Company says printers, ink and premedia suppliers, and brands can use this new hand-held device to better understand, control, and manage colors on flexible film materials across the entire packaging supply chain.

“The costs of getting color wrong on packaging can be significant,” says Chris Winczewski, VP of Product Marketing, X-Rite. “A packaging converter that measures color inconsistently runs the risk of customer rejections that result in time-consuming rework and waste. The new eXact Xp addresses the unique challenges of working with film materials and can be used as part of an end-to-end color management process. With eXact Xp for measurement, PantoneLIVE as a repository of reliable digital color standards and ColorCert: X-Rite Edition for statistical process control, packaging converters can deliver new levels of color control and increased service for their clients.”

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