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- The Dance, Part Two: The Marketing Plan Approval Process
- (Marketing Mojo)
- February 21, 2013, ... of their marketing plan. Most of these meetings end in anguish for a marketer who expects to get approval of their plan as-is; however, it’s not a healthy expectation to go to this meeting with that mindset. ...
- The Dance: The Marketing Plan Approval Process
- (Marketing Mojo)
- January 30, 2013, At the end of every year marketers attend a dance with the executives of their companies to get approval of the annual marketing plan. Many times their plan gets picked apart and the marketer is left frustrated ...
- I Know Who Killed Marketing...
- (Marketing Mojo)
- October 03, 2012, Follow-up discussions of my "Marketing Is Dead" blog reinforce the change from "traditional" marketing to the "social era." After a good 30-year run of leading marketing strategy, the "Traditional" Marketing ...
- Marketing Is Dead
- (Marketing Mojo)
- September 02, 2012, The changes our industry has seen in the last five years may suggest that marketing is dead. But is it? The changes our industry has seen in the last five years may suggest that marketing is dead. ...
- Get Your Marketing Mojo Moving!
- (Yo's Yarns)
- November 17, 2011, ... to market. You might ask: Why do I need a blog named Marketing Mojo? Well, have you noticed any sluggishness–not just in the economy–but with repetitive marketing messages that have lost their impact? ...
- Marketing Mojo
- (Marketing Mojo)
- November 07, 2011, Marketing Mojo is not something static – it requires openness to new ideas, the ability to put yourself in someone else’s shoes and to take risks when you believe there’s a reason to deviate from the same ...
- Menasha Packaging Wins Eight Awards at In-Store Marketing Expo
- (News | New Products)
- November 15, 2009, Menasha Packaging recently won eight awards at the 2009 Design of the Times (DOT) competition held during the In-Store Marketing Expo in Chicago. NEENAH, WI | Menasha Packaging recently won eight awards ...
- Kodak, Aprimo Team to Provide Comprehensive Marketing Software Solutions
- (News | New Products)
- December 04, 2008, Kodak’s Graphic Communications Group (GCG) and Aprimo, Inc. now offer enterprise marketing solutions from their combined product portfolio to create a seamless, digital process for more tightly integrating ...
- Odyssey Co-Locates with PrintSynergy Print & Marketing Expo in 2009
- (News | New Products)
- August 12, 2008, ... variable data print, cross media marketing, wide format, mailing and fulfillment, label printing, and package printing will have the added benefit of PrintSynergy, a very targeted event taking place in ...
- Marketing New Flexo Educational Program
- (Flexography)
- May 31, 2008, RONKONKOMA, NY The Foundation of Flexographic Technical Assn. (FFTA) has selected the corporate branding firm Sidewalk Designs to spearhead a marketing RONKONKOMA, NY The Foundation of Flexographic Technical ...
- KBA and xpedx Form Marketing Agreement
- (Archive)
- November 18, 2007, KBA North America and xpedx have formed a joint marketing agreement under which KBA will use printing papers from xpedx and include xpedx products in its press demonstrations, education and training seminars, ...
- A Cure for the Common Marketing Technique
- (News | New Products)
- September 07, 2003, ... in need of a cure for the common marketing technique. Bristol-Myers Squibb Company is a known leader in headache relief, but as the company recently prepared to introduce a “melt-in-your-mouth” formulation ...
- Economic/Marketing Trends in the Global Converting Industry at CMM
- (News | New Products)
- March 20, 2003, Be sure to sign up for the PFFC-moderated CMM conference session, "Marketing Trends in the Global Converting Industry," slated for Monday, April 14, 2003, 8:30am-12 noon, McCormick Place, Room S102 B-C, ...
- BST Pro Mark and Teknek Announce Marketing Alliance
- (News | New Products)
- April 23, 2001, BST Pro Mark and Teknek Announce Marketing Alliance CHICAGO, IL BST Pro Mark, Elmhurst, IL, and Teknek Electronics, Renfrewshire, Scotland, have signed BST Pro Mark and Teknek Announce Marketing Alliance ...
- Islamic marketing opportunities opening up for converters.
- (Magazine)
- November 30, 1995, Islam - with over 1 billion adherents worldwide - is the fastest growing religion in the Western world. Over 5 million Muslims live in the US alone, worshipping Islam - with over 1 billion adherents worldwide ...
- Film offers food packagers green marketing opportunity
- (Magazine)
- April 30, 1995, When ICI Films decided to develop the first polyester foodpackaging film using post-consumer recycled (PCR) content nearly a year ago, we did so believing When ICI Films decided to develop the first polyester ...
- FPA Announces 2024 Board of Directors
- (News | New Products)
- April 30, 2024, ... Directors; Russell Grissett, President, Sonoco Flexible Packaging was elected as the Executive Vice-Chair; and David Love, Senior Vice President, Marketing and R&D, Printpack was elected as the Treasurer. ...
- EMT International Builds Customized Punch and Perfing Finishing Solution for Heeter
- (News | New Products)
- April 22, 2024, ... a single processing line with dynamic capabilities,” said Tom Boyle, Executive Vice President, Sales and Marketing at Heeter. “The combination of EMT’s expertise in punch and perfing solutions with the ...
- Back to the Beach: Global Pouch Forum 2024
- (Bag Pouch)
- April 21, 2024, ... and acquisitions specialist serving packaging businesses; EXPANDING POUCH RECYCLABILITY: "Considerations for Widely Recyclable Pouches," from Eric Hair, Marketing Manager, Sonoco, presenting alongside ...
- Re S.p.A. Celebrates 50 Years of Innovation at Drupa
- (News | New Products)
- April 21, 2024, ... significant,” said Stefano Mercante, Marketing Manager of Re S.p.A. “We warmly invite you to visit our stand, where you can discover our latest innovations and celebrate this important milestone with us.” ...