AWA Reports on European Self-Adhesive Industrial Tape Market in 'Groundbreaking' New Study

AMSTERDAM, THE NETHERLANDS—AWA (Alexander Watson Associates) report it's conducted independent, in-depth research into the self-adhesive industrial tape industry and has published the results in what the international market research firm calls "a new, groundbreaking study" entitled, The Self-Adhesive Tape Industry in Europe: Market and End User Survey.

According to AWA, the study was sponsored by AFERA, the international association promoting the interest of self-adhesive tapes. "It represents a valuable tool with which industry players can view their current business platform in the context of the market as a whole; assess trends; and make sound projections as to how they should move forward to ensure successful and profitbable futures," adds the researchers.

AWA says although the self-adhesive tape market has a dynamic future in fastening, holding and sealing applications of all kinds, until now, this particular converting industry segment has suffered from a lack of all-important end-user market data, value-chain analysis, accurate statistics, and assessment of strengths and weaknesses.

The Self-Adhesive Tape Industry in Europe: Market and End User Survey provides detailed analysis of the European market structure for self-adhesive tapes, including market segmentation across the value chain, from raw material suppliers through to the end user.

"Present and future volume demand (including projected growth rates) by region, by country, and by end-user market and the types of tape used in each are covered and assessed in relation to usage of alternative adhesive systems," reports AWA. "Production and supply-side characteristics, ket market drivers, and demand-side characteristics, by end use, are highlighted in relation to their impact on the specialty tape market; impact of primary product requirements—such as performance parameters and distribution—are examined in relation to each market segment," adds the research firm.

A detailed prospectus on The Self-Adhesive Tape Industry in Europe: Market and End User Survey is available from AWA for €3,000. Contact AWA at +31 20 676 2069, or visit them online at

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